Rack Card Printing in South Jersey

Rack cards work because they meet people exactly where they are — at a hotel front desk, restaurant host stand, chamber of commerce lobby, visitor center, or waiting room. People are already looking for information. Your rack card simply needs to be the one that catches their attention and gives them a reason to pick it up.

Bellia prints custom rack cards on premium cover stock in full color or black and white, with single- or double-sided printing available. Choose from two compact sizes designed for common literature racks and display holders. Use bold photography, a clear headline, and your most important information near the top, then place supporting details, contact information, maps, QR codes, or offers on the remaining space.

Based in Woodbury, NJ, Bellia Design, Print & Mail has been helping South Jersey businesses promote their services, events, attractions, and organizations since 1973.

Where Rack Cards Work Best

  • Hotels & motels — front desk racks, concierge displays, guest information areas, and room amenity packets
  • Restaurants & food service — takeaway menus, happy hour promotions, catering information, and seasonal specials
  • Tourism & attractions — visitor centers, tourism bureaus, historic sites, museums, and local attractions
  • Real estate agents — open house displays, community information, property highlights, and neighborhood guides
  • Spas, salons & healthcare offices — service menus, seasonal promotions, patient education, and referral information
  • Churches & faith communities — event promotions, service schedules, ministry information, and outreach materials
  • Nonprofits & community organizations — program information, event promotion, volunteer recruitment, and awareness campaigns
  • Trade shows & conventions — compact handouts for literature displays, registration tables, and booth counters
  • Government & public buildings — community programs, public resources, visitor information, and service guides
  • Retail stores — product highlights, loyalty programs, sale announcements, and promotional offers

Sizes Available

Size Details
4" × 9" The traditional rack card format and the most widely recognized size for visitor centers, hotels, restaurants, brochure racks, and literature displays.
3.5" × 8.5" A narrower, more compact format that works well for countertop displays, handouts, inserts, service menus, and locations with limited display space.

MATERIALS & SPECS

Rack Card Specifications

Sizes & Print Options

Specification Details
Finished Sizes 4" × 9" or 3.5" × 8.5"
Printed Sides Full Color Front & Back, Full Color Front Only, Black & White Front & Back, or Black & White Front Only
Quantities 25, 50, 100, 150, 200, 250, 300, 400, 500, 750, 1,000, 2,500, and 5,000

Cover Stock Options

Stock Best For
100# Gloss Cover Bright, economical rack cards with vibrant color for marketing, tourism, restaurants, and promotional displays
100# Smooth Cover Smooth, uncoated finish that's easy to read and write on with a refined appearance
120# Gloss Cover Premium gloss stock with added thickness and visual impact
120# Smooth Cover Premium matte stock with the heaviest, most substantial feel

File Setup

  • Accepted formats: Print-ready PDF (preferred) or high-resolution JPG
  • Resolution: 300 dpi minimum at final printed size
  • Color mode: CMYK
  • Bleed: Include 0.125" on all sides
  • Safe zone: Keep important text, logos, and graphics at least 0.125" inside the trim edge
  • Artwork size: Build your file at the finished size plus bleed (4.25" × 9.25" for 4" × 9" rack cards or 3.75" × 8.75" for 3.5" × 8.5" rack cards)
  • Templates: Download the appropriate template from the Templates tab before creating your artwork
  • Design tip: Place your logo, business name, headline, or primary image near the top of the rack card because the lower portion is often hidden when displayed in a brochure rack.

TEMPLATES

Rack Card Templates

Download the template that matches your rack card size. Each template includes the finished trim size, 0.125" bleed, and safe zone guides to help you prepare print-ready artwork. Because the lower portion of a rack card may be hidden inside a literature display, place your logo, business name, headline, or primary image near the top of the design.

Finished Size Details Template
4" × 9" Traditional rack card format designed for common brochure racks, visitor centers, hotels, restaurants, and literature displays. Download PDF
3.5" × 8.5" A narrower, compact format suited to countertop displays, handouts, inserts, and many common literature holders. Download PDF

Need help setting up your file? Call 856.845.2234, email quotes@belliaprinting.com, or learn more about our Graphic Design services.

CUSTOMER QUESTIONS

Rack Cards — Frequently Asked Questions

What’s the difference between 4" × 9" and 3.5" × 8.5" rack cards?

The 4" × 9" size is the traditional rack card format and is widely used in hotel lobbies, visitor centers, restaurants, attractions, and brochure displays. The 3.5" × 8.5" size is slightly narrower and shorter, giving it a more compact profile for countertop displays, handouts, inserts, and many common literature holders. If you are unsure which size to choose, 4" × 9" is the most familiar rack card format.

Which rack card paper stock should I choose?

100# Gloss Cover is the most popular choice, providing vibrant color and a polished finish at a good value. 100# Smooth Cover has a non-glossy surface that reduces glare and is easier to write on. Choose 120# Gloss Cover for a heavier card with vivid color or 120# Smooth Cover for the most substantial matte option.

How should I design my rack card for a display rack?

The lower portion of a rack card may be hidden behind the front of the literature holder or other cards in a full display. Place your logo, business name, strongest headline, and most eye-catching image near the top of the design so they remain visible. Use the remaining space for services, event details, directions, contact information, QR codes, and calls to action.

Should I print my rack cards on one side or both sides?

Double-sided printing provides the most space for your message. A common approach is to place a strong photograph, headline, or offer on the front and use the back for services, hours, contact information, directions, maps, or QR codes. Front-only printing works well for simpler handouts or cards displayed face-up on a counter.

How should I prepare my rack card artwork?

Submit a print-ready PDF or high-resolution JPG in CMYK color mode at approximately 300 dpi. Include 0.125" bleed on all sides and keep text, logos, QR codes, and other important content at least 0.125" inside the trim edge. Download the appropriate file from the Templates tab before creating your artwork. Before submitting your order, carefully review your artwork, spelling, layout, and sizing to make sure everything is correct.

How do I make sure my rack card is correct before it prints?

Once you upload your artwork, you’ll review it and check a confirmation box verifying it’s correct before your order moves into production — there’s no separate proof step for uploaded artwork. If our in-house design team creates your rack card for you, we’ll share a design proof for your approval before it goes to print.

Can Bellia design my rack card?

Yes. Bellia’s in-house graphic design team can create a custom rack card from scratch or work with your existing logo, branding, photographs, and written content. Learn more about our graphic design services.

Have questions about rack cards or need a custom design? We’d love to help.

Call 856.845.2234 Ask About Design Services